Meet The Mobile Gaming Experts Roundup

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The first Meet The Mobile Gaming Experts Roundtable event took place on the 18th January in East London and we think it went pretty darn well.

Sponsored by the excellent teams at Pollen VC and GetSocial, we had over fifty representatives from companies across the mobile games industry join us in the McQueen Bar to discuss the state of play in mobile games today.

As each of our delegates moved from table to table to talk with our experts, they managed to enjoy some chilled out networking over drinks as well as learning something from each of our mobile gaming experts.

And here are just some of the things we managed to glean from the event as well:

  • Martin MacMillan of Pollen VC recommended holding off your game launch for as long as possible, to ensure you have the best chance to master your launch plan and release as great a game as you can.
  • Reinout Te Brake from GetSocial was bullish on Facebook, confident in the prospects of chat apps for user acquisition and raised questions about what the future held for Twitter’s platform.
  • Charmie Kim from Space Ape helped show us that Product Management in a free to play company exists at the intersection between producing games and understanding their position in the overall business context.
  • Andy Tomlinson from UKIE raised some real issues that could affect the UK games industry this year, from the European Referendum through to the impact of government salary requirements for skilled workers outside the EU.
  • Ben Murch from Rodeo Games told us about the company’s slow growth to a sustainable business position, emphasising that the key for indies isn’t hyper success but a steady rise.
  • Keith Andrew, a freelance journalist who has written for Edge, Games Industry Biz and Pocket Gamer Biz, and Jacki Vause, Director at Dimoso, talked about how to get the attention of the press, which included having a story to tell and making sure you had all your assets and information to hand.

So we managed to learn a fair few things and, best of all, everyone seemed to have a good time. Therefore, we will be looking to host another one of these events in the very near future.

If you’d be interested in getting involved with sponsorship of our next event, which will be taking place in Q2 2016 in Helsinki, please contact for more information on working with us in the future.

But that’s it from us, Bright Mavericks, for now. We’ll be back with more information on our next event soon but, in the meantime, thanks to everyone who made the first one so good and see you again soon!

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